2 of 3 slots open

Not an agency. Just me, and your project.

Web Dens is one person — I'm Nick McInnis, and I build every site myself. I take on 3 projects at a time so yours gets my full attention. No project manager relaying your words to someone you never meet. No queue. Just you and the person actually doing the work.

A direct line to your builder
3 clients at a time — not 30
Quoted up front, à la carte
onboarding

Project slots

1/3 filled
01In build — takenBooked
02Open — yours?Available
03Open — yours?Available
Booking nowSlots reopen as projects ship
our tools
WordPressEtchWooCommerceCloudflarePHP
the difference

What you don't get

Most of what an agency charges for is the machinery of being an agency. I skipped the machinery.

The agency way

What you're used to

A project manager who relays your words to someone you never meet
Your job queued behind two dozen others
Junior work billed at senior rates
A monthly retainer covering things you never use
Handed off to a support inbox the week you launch
Web Dens

What you get instead

You talk to the person writing the code — every time
One of 3 projects, not one of thirty
Ten-plus years of experience on every line of it
Priced à la carte and quoted before I start
The person who built it still answers when you email
what i do

Everything a site needs — from one person

Design, build, upkeep, and the marketing that makes it worth having. Take all four, or take the one you're missing.

Design

I design in the browser, not in a slide deck. You see real pages early and we shape them together until they're right.

What's included

Development

Custom WordPress built to your requirements — fast, accessible, and maintainable by someone other than me if you ever need it.

What's included

Management

Hosting, backups, updates, security — the boring work that quietly keeps a site alive. Handled, and reported on.

What's included

Marketing

SEO, content and analytics that reflect your actual business — not a template report full of numbers nobody reads.

What's included
who you're hiring

Hi — I'm Nick.

I've spent ten-plus years in IT — service desk management, Microsoft 365 administration, automation, and building web and desktop applications. Web Dens is where that goes to work for small businesses who need a website they can actually rely on. I write about what I'm building and what I'm learning on my personal site.

Michigan, USA

Working with clients wherever they are.

10+ years in IT

Service desk, M365, automation, application development.

I build it myself

Design and development are the same pair of hands.

Still here after launch

The person who built it maintains it.

2 of 3 slots open

Let's find out if your project is a fit.

A free 30-minute call — no pitch deck, no pressure. If I'm not the right person for what you need, I'll say so and point you somewhere better.